I believe that fostering authentic, human connections with like-minded people is the fastest, easiest and most heart-centred way for you to build your business.”

[09:44] Shifting the focus away from the numbers and more on the relationship side of things: “I personally don’t think it’s healthy to get fixated on the numbers.”

[10:18] “What is coming through very strongly in the online marketing world at the moment is that relationship-based marketing and anything that is human focused, people focused is where people have the edge these days.”

[12:50] The importance of intention. 

[14:50] What we mean by connection: “I basically just want to have lovely conversations with amazing people where I share what I know.”

“The relationships that I help people to develop are mutually beneficial relationships with kindred spirits.”

[19:00] Advice for introverts: “Don’t think about connecting with lots of people and think about having deep, quality connections with a few people…you just connect with one person at a time and it feels good.”

[22:00] The practicalities of connecting with people: “I think the most important thing people can start doing is tuning in to that little ping you get in your brain when you see someone who you feel like: I really want to get to know this person.”

“It’s not about connecting with as many people as possible, but you do have to do a little bit of detective work while you are getting that kindred spirit radar honed.”

[27:00] What do I say when I reach out to someone I don’t know?

[30:30] Why you should send out a ton of messages.

[33:00] How to channel your inner Labrador.

[36:00] What else should I be doing on top of connecting to grow my business?

“Everything I do to market my business comes down to having a conversation with somebody. Especially if you are just starting out, it’s the only thing you need to worry about.”

If you would prefer to listen to this interview rather than watch the video you can do so over on Soundcloud by clicking below. 

Resources mentioned:

  • To sign up for Eli’s Sunday Letters head here.
  • To watch John P. Morgan’s wonderful video about connection head here.

Want to know more about Eli:

Eli Trier lives in the wonderful city of Copenhagen, Denmark and is a community builder for Quiet Revolutionaries. She helps introverts with big dreams to get connected and build thriving, engaged communities around their businesses, so that they can make a massive impact, find their dream clients, and make their corner of the world a better place.

A long-time business owner, Eli knows first-hand the power of human connection to build a business, and her unique approach got her featured in The FT Guide to Business Networking. She specialises in creating powerful, strategic online community projects and loves every minute of her work (even the boring bits). When she’s not working you can find her curled up with a book, painting, or hanging out with her fiance Lars.



Find her online: 

  • Check out Eli’s website here.
  • Find Eli on Instagram here.

The Art of Connection

Eli’s class The Art of Connection was first released inside the Female Business Academy which is now closed. The only way to access this class now is to be a part of the Conscious Business Mastermind. To apply, head here.